Digital Marketing and Website Manager

Job Ref: 17941
Category: Professional & Management
Location:
Emerson Hospital, 133 Old Road to Nine Acre Corner, Concord, MA 01742

Department: Marketing & PR
Schedule: Full Time
Shift: Day shift
Hours: 8:00-4:30pm


The Digital Marketing and Website Manager is responsible for managing all web-based tools and assets including external websites, landing pages and CRM tools, and intranet for Emerson Hospital and its associated practices. The manager will work closely with the V.P. Strategic Marketing and other members of the team to support marketing automation and engagement for internal and external customers.

Minimum Qualifications:

Education: BA or BS required

Experience:
7+ years’ experience in managing web properties
Demonstrated success in establishing and implementing a marketing technology vision
7+ years’ marketing-related experience, ideally in digital role
5+ years’ experience in marketing analytics, reporting and dashboard development, analysis and delivery
Licensure and/or Certification: N/A

Skills: 

Ability to lead technology, marketing, and project management processes
Proficiency with content management, web, social, and mobile platforms
Deep domain knowledge of the marketing technology application landscape, including Salesforce CRM, HubSpot; LionShare or other marketing automation tools and Google Analytics
Use of data management tools and best practices related to sales and marketing
Analytical thinker and thrives in working in cross-functional teams